Objective:
Create a distinctive brand identity for Surf Cafe that fuses surf culture with craft coffee, capturing the energy of the ocean and the warmth of a great brew. The visual identity will establish Surf Cafe as a must-visit coastal destination, fostering a community of coffee lovers and wave chasers while setting the stage for expansion.
Create a distinctive brand identity for Surf Cafe that fuses surf culture with craft coffee, capturing the energy of the ocean and the warmth of a great brew. The visual identity will establish Surf Cafe as a must-visit coastal destination, fostering a community of coffee lovers and wave chasers while setting the stage for expansion.
Project Scope:
1. Brand Strategy & Positioning
2. Copywriting
3. Visual Identity
4. Brand Guidelines
1. Brand Strategy & Positioning
2. Copywriting
3. Visual Identity
4. Brand Guidelines
Roles:
Creative Director, Client Management, Designer
Creative Director, Client Management, Designer
